The Cotton. From Blue to Green.® is a national denim drive that takes your donated jeans and converts them into UltraTouch Denim Insulation, a sustainable insulation material made almost entirely of natural denim and cotton fibers that are 100% recyclable, reducing landfill waste. The denim and cotton are also 90% post-consumer.
According to The Cotton. From Blue to Green., “[The] denim drive was first created in 2006 as part of Cotton Incorporated’s groundbreaking collegiate mobile marketing initiative Cotton’s Dirty Laundry Tour®. The Cotton. From Blue to Green.® denim drive served as a grassroots student-run campaign to educate college coeds about the natural, renewable and recyclable attributes of denim. Click here to see how you can get involved!
Photo courtesy of National Geographic.
That's one dope ass Canadian Tuxedo 
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